Question 1
A data analyst is working with a dataset containing customer feedback. The data is stored in a column named 'satisfaction_level' with values such as 'Very Satisfied', 'Satisfied', 'Neutral', 'Unsatisfied'. These values have an inherent order but the distance between them is not defined. Which data type BEST describes this column?
Answer and explanation
Correct answer: A
Ordinal data is a categorical, statistical data type where the variables have natural, ordered categories and the distances between the categories are not known. 'Very Satisfied' is higher than 'Satisfied', establishing an order, but the exact difference in satisfaction is not measurable, making it ordinal. Nominal data has no order, interval data has order and a known difference but no true zero, and ratio data has all these properties plus a true zero.