Google Ads Apps Certification
mobile-advertising
Money Back Guarantee
98% Success Rate
Real Questions
2
Creative Assets and Ad Formats
3
Machine Learning and Automation
4
Conversion Tracking and Measurement
5
What topics are on the MOBILE-ADVERTISING exam?
How do I earn the Google Ads Apps Certification certification?
Official Pathway Guidance
Track: Google Ads
Prerequisites
- fundamentalsGoogle Ads FundamentalsNo longer required as of 2020
Next Steps
- google-analytics-individualGoogle Analytics Individual Qualification
- google-marketing-platformGoogle Marketing Platform Certifications
Current Level
- google-ads-displayGoogle Ads Display Certification
- google-ads-videoGoogle Ads Video Certification
- shopping-adsShopping Ads Certification
- google-ads-measurementGoogle Ads Measurement Certification
Alternative Paths
- firebase-analyticsFirebase Analytics
- google-play-academyGoogle Play Academy
- youtube-certificationYouTube Certification
Career Progression
Entry Level
- Digital Marketing Coordinator
- App Marketing Assistant
Mid Level
- App Marketing Manager
- User Acquisition Specialist
- Mobile Marketing Manager
Senior Level
- Head of Growth
- Director of User Acquisition
- VP of Mobile Marketing
Complementary Skills
0
[object Object]
1
[object Object]
2
[object Object]
3
[object Object]
Certification Maintenance
- Recertification Options:Retake the Google Ads Apps certification examComplete the recertification assessment when available
How do I study for the MOBILE-ADVERTISING Exam?
Practice the Google Ads Apps Certification with our Exam Simulator
Free practice questions, exam guides, and real exam‑style explanations in our Planet Cert simulator.
Official Resources
Google Ads Apps Certification Courseonline_coursePromote an App with Google AdsdocumentationGoogle Ads API for App Campaignstechnical_documentationCommunity Resources
Google Ads CommunityforumReddit r/PPCcommunityGoogle Ads Twittersocial_mediaVideo Resources
Google Ads YouTube ChannelVideoApp Campaigns Best PracticesVideoLearn more about this exam
Udemy Google Ads Apps CoursesUdemyCoursera Digital Marketing CoursesCourseraWhat's changed on this exam?
Upcoming Changes
Q4 2024
Enhanced conversion modeling for iOS
Better attribution for iOS campaigns
Q1 2025
Expanded Performance Max capabilities
More automation options for app campaigns
Technology Coverage
Firebase SDK10.0+
Updated conversion tracking methods covered in exam
Released: 2024-05-01Google Analytics 4GA4
GA4 integration for app measurement now standard
Released: 2023-07-01Android Privacy SandboxBeta
Future measurement approaches being tested
Released: 2024-01-01Industry Trends
- AI and machine learning becoming central to campaign optimization
- Privacy-first measurement solutions gaining importance
- Cross-platform attribution increasingly critical
- In-app engagement metrics prioritized over installs
- Creative automation and dynamic asset optimization growing
Who should take this exam?
Recommended Experience
- Google Ads account access
- Experience managing app campaigns
- Understanding of mobile app ecosystem
- Basic knowledge of app analytics
Experience Level: Intermediate
How do I register & what's the exam fee?
| Exam Cost | $[object Object] USD |
| Testing Centers | Skillshop Online Platform |
| Online Proctoring | Available |
How long is the certification valid?
| Valid For | 1 year |
| Recertification |
|
What jobs can I get with this?
Career Benefits
| Job Roles | Mobile App Marketing Manager, App Growth Specialist, Digital Marketing Manager, User Acquisition Manager, Performance Marketing Specialist |
| Industry Recognition | Counts toward Google Partner badge requirements |
| Skills Validated | App campaign creation and management, Mobile advertising optimization, Conversion tracking implementation, Performance analysis and reporting, Creative asset optimization |